When buyers see a For Sale sign in front of a home, it’s natural to think the agent on the sign is the only person who can provide information or schedule a showing. Here’s the truth: you don’t have to call the listing agent to view a property or learn more about it.
As both a buyer’s and listing agent, I’ve noticed that many buyers aren’t aware that any licensed Realtor can show any home listed in the MLS for a given area. The agent on the sign is representing the seller, not necessarily you and that’s an important distinction.
Why Having Your Own Buyer’s Agent Can Be Beneficial
Many agents specialize in representing buyers. A buyer’s agent focuses solely on helping you:
- Find the home that matches your needs and budget
- Navigate the local market
- Negotiate the best possible terms
Having your own agent means that someone is advocating exclusively for you, not juggling the interests of both the seller and buyer. This loyalty can be crucial when it comes to negotiating price, repairs, or contract terms.
Seller’s Agents Focus on Selling
On the flip side, listing agents specialize in:
- Staging and marketing the home
- Attracting buyers
- Getting the best price for the seller
If one agent is representing both the buyer and the seller, it can create a potential conflict of interest. For example, how can an agent negotiate top dollar for the seller while also trying to get the lowest price for the buyer?
The Bottom Line
You don’t need to call the agent on the sign. In fact, it’s often in your best interest to work with a trusted buyer’s agent who can represent only your needs. A good agent will guide you through the home-buying process, help you make informed decisions, and ensure your best interests are protected.
Whether you’re buying or selling, finding an agent you trust can make all the difference and help you achieve the results you want with confidence.
